MQ Incubator Validate Program

The program objective is to provide founders with practical tools, techniques, and support to help them understand customers, design better value propositions, and find the right business model. Learning Outcomes: • ability to use tools such as value proposition canvas, empathy mapping, personas, customer journey mapping and business model canvas • understand techniques like interviewing, immersion, observation, and prototypes • ability to demonstrate successful implementation of these tools and techniques by providing traceable and measurable results • learn lean methodology to cultivate an entrepreneurial mindset • ability to empathise and engage with customers • gathering and synthesis of data. Learning Design: • Delivery Details: Participate in the following workshops within the MQi Educate Validate workshop series. 1. Value Proposition 2. Customer Discovery A 3. Customer Discovery B 4. Business Model Canvas / Convincing Stakeholders 5. Prototyping. • Assessment: apply the knowledge learnt through a business model canvas. • Volume of Learning: 10 workshops (5 x 2-hour workshops), 3.5 hours of self-paced online learning, and 3 hours of fieldwork.